Press
Grab and Go: New size for Pomegreat Pure…
A new, convenient 250ml version of PomeGreat Pure, the not-from-concentrate pomegranate juice, goes on sale this week at Waitrose, aimed at shoppers who want a drink on the go.
Pure is the premium product from PomeGreat, the UK’s leading pomegranate juice maker. It is a blend of two varieties of hand cut and pressed pomegranates and has a superb, naturally sweet flavour.
The blend is packed with antioxidants, boasting a higher concentration of them than other fruit juices, including orange, apple and cranberry. Recent studies have also highlighted the numerous health benefits of pomegranate juice. Research carried out on behalf of PomeGreat at Queen Margaret University, Edinburgh, found that volunteers who drank a glass of Pure a day had significantly lower blood pressure after two weeks. The study also found that the juice may help to reduce abdominal fat.
Waitrose is stocking the 250ml bottles in its chiller cabinets at 110 stores nationwide, with an RRP of £1.99.
Larger 500ml bottles of PomeGreat Pure are also available in Waitrose and Morrisons stores, and online at: http://www.ocado.co.uk
About PomeGreat
At PomeGreat we are passionate about pomegranates. Pomegranate juice is all we produce so we make it our priority to do it very well. In fact we spent well over a year perfecting PomeGreat Original but we believe the result was well worth the wait. Our passion for the pomegranate and obsession with quality is reflected in every delicious drink we produce.
Adam Pritchard, founder, CEO and pomegranate expert, ensures only the best quality pomegranates are squeezed into each carton of PomeGreat, so that you can enjoy the healthy goodness of this ruby red and refreshing fruit drink.
For more information, visit our website, http://www.pomegreat.com or fo,llow us on Twitter @pomegreat.
More information:
Tracey Harrison
07708 044671